Situated on Spain’s Mediterranean coast between Andalusia and Valencia, Murcia enjoys a semi-arid climate well suited to agriculture.
In fact, Murcia is a major producer of a wide variety of crops for both the local Spanish market and Europe, with produce even being shipped to countries around the world as far as Australia and New Zealand.
Murcia enjoys a long history as a place for trade, dating back to the Carthaginians and Roman times, and is sometimes referred to today as the Market Garden of Spain.
In addition to fruit, vegetable and flower growers, there are also wineries and olive oil production in the region.
The cuisine here is therefore heavily influenced by the use of vegetables and is infused with aromatic flavours; providing naturally fresh and authentic flavour to delicious stews, rice, fish and seafood dishes, and hearty roasted meats.
Iberia Fruit Fresh was created with the purpose of offering its customers the best service in terms of the distribution and logistics of fresh fruits and vegetables.